Rebrand & Website Redesign

This project involved a full brand refresh and website redesign to align the firm's visual identity with its positioning as a premium project management partner. A senior brand designer developed a new logo, color palette, and visual system, formalized into brand guidelines for consistent use across channels. The web team translated the new identity into a redesigned site, including updated layouts, typography, and UI patterns. Content from the subject matter expert was structured into a clear sitemap, ensuring each page supported a specific stage of the buyer journey. The engagement also produced social media templates and supporting assets.